ALB: Simplifying Capital Investments
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ALB: Simplifying Capital Investments

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Emre Arikan, CEO, ALBEmre Arikan, CEO
In the digital era, trading has become more accessible. However, with easy access come higher risks. ALB understands that its customers, whether retail or professional, may be daunted by the prospect of online trading, which is why it trains customers in the use of the software/trading platform so that they can trade with confidence.

ALB was established in 2017 and is authorized and regulated by the MFSA to provide investment services under the Investment Services Act. It holds a category 3 license and is authorized to provide two investment services—dealing on own account and the execution of orders on behalf of other persons. It caters to retail clients, professional clients (including collective investment schemes) as well as eligible counterparties.

As a leading online trading provider, ALB offers major and exotic FX pairs, equity indices and commodity CFDs. It also offers CFDs based on equities and keeps commissions at a quite low flat rate.

“ALB adopted the Market Execution model, meaning that there are no written quotes in the traditional sense as the prices displayed on the trading platform are themselves quotes,” Emre Arikan, CEO at ALB. “Positions may be partially closed, hence allowing for a more flexible strategy.”

The best possible way to trade securely is to choose a regulated broker, as regulation requires that the broker protects a customer’s negative balance, thus clients cannot lose more than they have initially deposited. As a regulated broker, ALB provides this. Moreover, as a member of the Investor Compensation Scheme (ICS), customers enjoy the protection of a rescue fund if the firm ceases to operate due to failure. “An additional layer of security!” quips Arikan.

All client funds deposited with ALB are fully segregated from the company’s own funds and are kept in separate bank accounts. ALB ensures that funds belonging to clients cannot be used for any other purpose. Furthermore, ALB has its interim and annual financial reports audited by Price Waterhouse Coopers, a leading global financial auditor.

Concerning software for forex trading, ALB offers both MetaTrader 4 & MetaTrader 5 trading platforms, both of which have been developed by a market leader in trading software for trading platforms. The platforms allow traders to use sophisticated trading strategies on the web, desktop and mobile versions for both Android and iOS devices.

Its trade servers are located in Europe and co-hosted by providers which also co-host over 200 different exchanges, Tier-1 banks, and ECNs. Electronic trading strategies can be implemented efficiently only if the infrastructure is fast and reliable. Equinix, the server hosting provider, is a carrier-neutral data center and is the leading global co-location data center provider by market share.

Equinix is a Nasdaq listed company (EQIX), quoted on the S&P 500 index. The choice of a low latency network offered by the Equinix ecosystem optimizes server uptimes and co-location ensures sub-millisecond communication which in turn, reduces the possibility of slippage. In a competitive market as the FX market, milliseconds matter which is why with ALB, the price the client sees displayed is the price the client gets.

ALB offers a variety of tradeable instruments. Its clients can trade in more than 100 FX pairs, CFDs on indices, commodities, stocks, and cryptocurrencies, including Bitcoin, Ethereum, Ripple, Litecoin and Bitcoin Cash. It also provides its clients with professional and specialized third-party trading reports and education, so that its customers are always well informed.

“To ensure a personalized service is given to each customer with the utmost confidentiality and professionalism, ALB services its clients in 8 different languages with a personal account manager available in live chat and phone support,” concludes Arikan.